Either write something worth reading or do something worth writing.Benjamin Franklin
We’ve been keeping busy here at Icon and have an exciting project we’d like to share. A new client recently partnered with us to develop an identity for their new “Island Paradise Dream” — Mango Rita’s, a restaurant in beautiful Fort Myers Beach, Florida. With just 2 weeks until their grand opening, we got straight […]
Read More.We want to make everyone aware that our phone carrier’s system is not properly routing phone calls to our office. It seems to be an issue primarily with land lines and local numbers in the Hagerstown area. Although the issue is not limited to just this area. It seems that cell phones are not affected […]
Read More.In the lead up to buying my first house, I’ve been watching a lot of Ask This Old House to fill in the gaps in my home maintenance education. One of my favorite segments on the show is when one of the professionals will list out their “must have” tools for anyone looking to tackle […]
Read More.A Holiday TBT, WAYBACK, over 20 years ago! An Open house invite for marketing firm MazzComm, which was owned by Robin Lyles of David Lyles Developers and located in Martinsburg, WV. Illustration by Keith Baumbach and copy by Robin and Candy. Merry Christmas!
Read More.While plain passwords are easy to remember, they are incredibly unsecure. The easiest way for someone to gain unwanted access to your email, social media, or other online accounts is by guessing your password. The weaker the password, the easier this becomes. Let’s take a look at an easy solution.
Read More.The Western Maryland Blues Fest held its very first event 21 years ago. We were lucky to be able to partner with them to create the graphics for the festival, as we have every year since. Since Blues Fest is right around the corner, we thought we’d take us all back to that very first poster. Blues Fest posters are highly collectible, and this poster in particular is very rare nowadays!
Read More.Back in the day, our office used to be frequented by three fantastic dogs: Casey, Bongo, and Bijou. All three were adopted as puppies by Icon employees, so we grew to call them the Icon Mascots. Their warmth, affection, devotion, and playfulness added so much to our creative atmosphere and lent such a positive energy to us all. Many years have passed, and we’re so sad to have said goodbye to Casey and Bongo. But we will always be ever so grateful for their companionship and care.
Read More.One of our most recent projects has involved working with the good people over at Shepherdstown Plumbing on their branding, vehicle graphics, and website. Shepherdstown University graphic design student, Yasmeen Alkordi, provided the final design for their service vans, along with assisting in their upcoming web design. The client requested a simple, clean design that was easy to read and instantly recognizable — she nailed it!
Read More.When it comes to writing content for your website, there are 2 main schools of thought seemingly at odds with one another. Many argue that you should focus on the people reading your content and forget about search engine optimization entirely. But others insist the goal ought to be to focus on search engine robots crawling your site through loading your content with keywords. In short, the former focuses on human connection; the latter focuses on data alone. But what if there doesn’t have to be a fight? What guidelines might inform how you write?
Read More.We’re pleased to welcome Shepherd University senior, Yasmeen Alkordi, to our team as an intern this semester. Originally from Tampa, Florida, Yasmeen currently lives in Shepherdstown and will be graduating this year with a BA in Graphic Design. In the few weeks she’s already been with us, she’s been a great asset working with us on branding, ad designs, T-shirts, vehicle graphics, and more. As a painter and illustrator, her artistic eye and eagerness to learn puts her right at home among Team Icon.
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